Shopify to Amazon · Catalog migration
Shopify to Amazon catalog migration
Importing Shopify products to Amazon means more than a sync. Each product needs a GTIN or a GTIN exemption, the right category and variation structure, Brand Registry, and titles, bullets and images rewritten for Amazon search. We handle all of it and connect the sync last.
Why a straight Shopify sync underperforms
Shopify product pages are written for visitors who already found your brand. Amazon listings are found through Amazon's search and its AI shopping assistant, Rufus, so they need the words shoppers type, specific attributes filled in, and images that work at thumbnail size. A one-click sync copies the Shopify text, leaves attributes blank and often splits variations into separate listings that split your reviews.
What we migrate
- Seller Central account setup and verification support, including tax interview and marketplace settings.
- Amazon Brand Registry enrollment, using your registered or pending trademark.
- GTIN check: we confirm your UPC or EAN codes are valid GS1 codes, or apply for a GTIN exemption where it fits.
- Parent-child variation structure so sizes and colors share one detail page and one review count.
- Keyword research per product, then titles, bullets, descriptions and backend search terms written for Amazon.
- Image brief or edits to Amazon's image rules, plus A+ content and a Brand Store once you are registered.
- Inventory and order sync through Shopify Marketplace Connect or a similar tool, set up after listings are correct.
How many products should we list first?
Start with your best sellers, usually 5 to 20 parent products. They carry the most search demand and the most data from Shopify, so they reach page one fastest. The rest of the catalog follows once the first listings convert.
Questions
Frequently asked questions
Can I use the same product photos as Shopify?
Often, yes, with changes. Amazon's main image must be on a pure white background with the product filling most of the frame. Lifestyle and infographic images can be reused in the secondary slots.
Do I need new barcodes?
Only if your current ones are not genuine GS1 codes. Amazon checks UPCs against the GS1 database. Brands without barcodes can sometimes get a GTIN exemption, especially once they are in Brand Registry.
Will my Shopify product descriptions be copied?
No. We write new Amazon copy based on keyword research. Your Shopify content stays as it is.
Related
Find out if Amazon will make you money before you spend a cent
Send us your store URL. Within one business day you get a short report: who already sells your products on Amazon, category competition, estimated fees and margin, and a launch timeline.